Fisher-Price | Let’s Be Kids
Fisher-Price gave me a particularly special opportunity to fall in love with strategy, evaluate good ideas within our brand filter, and to make sure even the smallest assets were crafted with care.
Contextual Placements
When the pandemic put a stop to our grand IRL plans for 2020, we found ways to point a shrink ray at the grown-up world online instead.
Fisher-Price’s 90th Birthday
A smattering of miscellaneous social posts created while I learned logic like “grass is hair for dirt.”
A personal favorite. 30+ frames on IG stories that perfectly simulated playing Auld Lang Syne as one tapped along each frame.
Role: Brand Executive (AE)
Agency: Wieden+Kennedy, Portland