Navy Federal Credit Union
Navy Federal Credit Union was my first client as a newly-minted account person. To date I credit that experience with teaching me everything from foundational account hygiene (I became an expert at statuses, budget tracking, talent, traffic, etc.) to executing integrated brand and product campaigns.
Among my last experiences on NFCU was helping establish their longterm brand platform, Our Members Are the Mission. It came with the task of showing a real-world POV on military life.